Brand positioning
Manufacturer brand and product range notes
Describe the manufacturer's brand positioning, product line intent, and any terminology or messaging notes relevant to how their products should be presented.
AI Prompt Layers
Pass manufacturer notes into product generation automatically
Manufacturer Description is a product-level prompt layer stored in MerchantDrafts Settings against each WooCommerce manufacturer. It passes brand positioning, technical notes, and product line context from the manufacturer directly into the generation context — so the AI can work with accurate manufacturer detail without the operator manually briefing it each time. It sits above product-level context and below Business Context in the prompt stack.
01
Write a description per manufacturer
Open MerchantDrafts Settings and add a Manufacturer Description for each brand you stock — covering positioning, product range, and any technical notes relevant to generation.
02
Generation resolves it per product
When a product is generated, MerchantDrafts reads the manufacturer linked in WooCommerce and pulls the matching Manufacturer Description into the prompt context automatically.
03
Output reflects the manufacturer
The generated content incorporates the manufacturer's brand positioning and product notes without the operator repeating that briefing for every product in the range.
On this page
What it shapes
Manufacturer context applied automatically at the product level
Manufacturer Description is stored once per manufacturer in Settings. When generation runs for a product linked to that manufacturer in WooCommerce, the description is resolved and included in the prompt automatically — alongside Business Context, Category Context, and Writing Pattern.
Automatic resolution
Resolved per product at generation time
MerchantDrafts reads the WooCommerce manufacturer taxonomy linked to each product and pulls the matching description into the prompt — no manual step required.
Prompt layer position
Between Business Context and product-level context
Manufacturer Description narrows the generation context below the store-wide Business Context and above individual product emphasis notes in the prompt stack.
What to write here
Describe the manufacturer's brand story, quality tier, product range focus, and any terminology the brand uses that should appear in product copy.
Set per WooCommerce manufacturer
One entry per manufacturer in Settings covers every product linked to that manufacturer in WooCommerce — no duplication across individual product records.
Works in batch runs too
When generating a filtered batch across multiple manufacturers in Products Workspace, each product draws its own matched Manufacturer Description automatically.
Also used in Manufacturers Workspace
The Manufacturers Workspace shows all manufacturer entries and lets you update, review, or add Manufacturer Descriptions directly from a central view.
Before
Manufacturer context added manually or skipped
- Paste manufacturer notes into each AI prompt manually or leave them out and correct the output after generation.
- Products from the same brand read inconsistently because manufacturer context is applied case by case.
- New team members don't know what manufacturer notes to include, so outputs vary by operator.
- Mixed-manufacturer batch runs require more review because no shared brand layer is applied per product.
After
Manufacturer Description stored in MerchantDrafts Settings
- Write manufacturer notes once per brand in Settings — every product in that manufacturer range draws from it automatically.
- Consistent manufacturer-level context across all products, regardless of which operator runs generation.
- Batch runs across multiple manufacturers produce output that reflects each brand's positioning without manual per-product briefing.
- When a manufacturer updates their brand direction, update one Settings entry and all future runs reflect it.
Manufacturer Description is optional per manufacturer — products without one fall back to Business Context.
Stores that stock a single brand or whose Business Context already covers manufacturer detail may not need a separate entry.
Core benefits
Brand-accurate copy without manual manufacturer briefing on every run
Manufacturer Description removes the per-product briefing overhead for multi-brand stores. Set the context once per manufacturer and generation consistently reflects the right brand positioning across the entire product range.
01
Set once per manufacturer
Write the description once in Settings and every product in that manufacturer range draws from it automatically at generation time.
02
Copy that reflects the brand
Products from the same manufacturer read with consistent brand positioning instead of requiring the operator to manually add manufacturer context each time.
03
Works across mixed-brand batch runs
When generating a batch across multiple manufacturers, each product draws its own matched Manufacturer Description automatically — no manual sorting required.
04
Layers with the full prompt stack
Manufacturer Description works alongside Business Context, Category Context, Writing Pattern, and product-level emphasis notes — each layer narrowing the output further.
05
Less manufacturer correction at review
When manufacturer brand notes are already in the prompt, review time focuses on content accuracy rather than fixing generic or off-brand output.
06
Update once when a brand changes
When a manufacturer rebrands or updates their product line direction, update the single Settings entry and all future generation runs for that brand reflect the change.
Related prompt layers and generation surfaces
The other layers that work alongside Manufacturer Description
Manufacturer Description handles the brand context for each product's manufacturer. These adjacent layers and workspaces cover store-wide context, category-level context, and the surfaces where all prompt layers are applied together.
Intelligence
AI Business Context
The dominant store-wide layer covering brand voice, positioning, and target audience — Manufacturer Description narrows within it at the product level.
Intelligence
AI Category Context
Per-category context that applies alongside Manufacturer Description — together they give the generation context both the brand and the catalogue section.
Operate
Manufacturers Workspace
The dedicated workspace for reviewing, updating, and generating content across all WooCommerce manufacturers from a central view.
Content
Content Generation
The primary generation surface where Manufacturer Description is applied automatically — generating product titles, descriptions, and metadata inside WooCommerce.